Thursday, February 10, 2011

project 101

Rather than shoot an ad campaign, Rag & Bone had the novel idea of giving models a camera and a bag of clothes and sending them off on their travels. We have Abbey Lee and Sasha Pivarova doing all sorts of adventurous things, just looking a thousand times more beautiful, glamourous and long legged. Abbey even looks good shaving her legs (above). You can see them online in a video diary, along with fashion-y type photos of themselves. Click here to check out The D.I.Y. Project.